Success HR service partner

Content is King, the right contact the Queen

With the help of Computer Profile’s services, one of the world’s largest HR service partners continuously improves its outreach to the right contacts in the right companies.

Human Resources services have evolved significantly in the last years. HR professionals use more and more cloud based software and expertise to leverage the full potential of employees. Talent, excasso, payroll and compliance are key concepts in this evolution. Eugene Commandeur is responsible for Digital Performance EMEA at a key player in the HR services industry. “We think about HR in terms of Human Capital Management: making the added value of people tangible. HR thus becomes a business partner in its own right inside the organisation. From hire to retire.”

His colleague Sten Nouwens, Commercial Enablement Manager, adds: “The HR professional is the primary target, but other decision makers, like the CIO (Cloud), the CFO (budget), the CTO and the CEO are increasingly important in the decision making process. In order to do business with these target audiences, you have to be able to reach out first, and demonstrate your value as a discussion partner, a party that can help solve the customer’s problems. In this respect, good content is just as essential as the right contact data. Computer Profile makes sure we can always e-mail the right persons with the right information.”